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Bridging communication gaps between businesses and customers since 2012.

I’m a firm believer that copy and marketing should be informed by research and data. Copy sells, to be sure, but data is the foundation upon which good copy is built. Marketing and messaging informed by data have the power to not only instruct, inform, and communicate a message but to also entice, influence, persuade, invoke curiosity, and close a sale. And when you’re trying to attract and retain the best-fit customers for your business, your growth strategy and marketing need to be based on more than a guess.

With more than a decade of marketing and copywriting experience to my name, I’ve planned and executed strategy for a wide variety of industries — consumer products and services, healthcare, business services, SaaS, B2B companies — and an even wider array of clients including email marketing service providers, membership site and online course platforms, artists, yoga and meditation centers, agencies, and more.

I know my strengths and I know what I do best. If it turns out that I’m not the right fit for your project, I’ll let you know. I’ll probably even recommend a couple of other options for you. Having been an active member in the world of marketing for a while, I’ve built an extensive network of professionals I’d be happy to recommend.

I’m the perfect consultant for you if…


You have too many opportunities for growth and you’re not sure where to focus.


You’re struggling to go from startup to scalable growth because the tactics that helped you early on aren’t working now.


You don’t understand who your real power users are or what sets you apart from your competitors (according to your customers).


You have no idea what to do with your marketing or messaging to connect with your best-fit customers.


You need rich customer insights and actionable steps to take toward growth.


All of the above.

Why Choose


I’m a certified Customer-Led Growth consultant and conversion copywriter who provides growth strategy and strategic copy for launches, flywheels, sales funnels, email sequences, and websites. My methods are based on proven systems and processes including in-the-field copy tests and deep experience verticals, markets, price points, and more.

Smart & Driven

I’ve learned from the best out there and hold several certifications from Copyhackers in landing pages, sales pages, web copy, Facebook ads, email marketing, flywheels/funnels, and launches.

Brand Knowledge

An important part of my process is getting to know your brand and value proposition so I can adopt and effectively use your brand’s voice. Don’t have a voice yet? Let’s create it together!

Customer Knowledge

I take the time to understand your target market so you get customer-focused copy that just sells better.

Easy to Work With

No matter your project, you’re getting access to a highly-skilled, talented, and friendly person (that’s me!) who wants nothing more than to see you succeed.

Results Focused

I love being part of my clients’ success and do whatever it takes to provide the value and work that will help your business excel.

Stuff I’m Proud Of

Certifications & Memberships

customer led growth consulting certification from Forget the Funnel
copyhackers 10x emails
copyhackers 10x launches
copyhackers 10x sales pages
copyhackers 10x funnels
copyhackers 10x landing pages


Absolutely love the sales page! You were able to capture exactly the feeling I was going for — and it's had an ENORMOUS impact on sales!!!


It's like you reached into my brain and pulled out exactly what I was thinking — and then put it into words much better than I ever could!


Jacinda is an ideal copywriting partner. She is nimble to respond, careful with her time, and writes in a fluid, conversational style—one you never have to go back and fix. I’m so grateful to be working with her!


I'm absolutely obsessed with Jacinda's way with words. She was able to embody my brand voice and now my website actually sounds like me. My clients have taken notice and so have the search engines!


Jacinda has been indispensable as a strategic partner for the firm's recent service line launch. She's such a bright and vibrant person and clearly loves what she does, even when we changed our mind roughly a thousand times. She was patient and knowledgeable and I can't wait to work with her again!